The Headlight Diaries are a series of goal-setting journals. Based on Positive Psychology strategies, the diaries contain advice, questions and quotes to encourage professional, personal and exercise related goalsetting.
Mindsport Limited approached me to help develop a branded series of journals that would fit within the company's range of Positive Psychology publications.
Starting by looking at the company's publication range, I developed a brand for the new journal range, including hand-drawn icons and quotes to give the journals an inviting, personal look and feel.